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Marketing Moves: A New Approach to Profits, Growth, and Renewal Marketing Moves: A New Approach to Profits, Growth, and Renewal by Philip Kotler, Dipak C. Jain, Suvit Maesincee

Marketing Moves: A New Approach to Profits, Growth, and Renewal

by Philip Kotler, Dipak C. Jain, Suvit Maesincee


ISBN 13: 9781578516001

Format: Hardcover (193 pages)
Publisher: Harvard Business School Press
Published: 01 Mar 2002

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The Elusive Fan: Reinventing Sports in a Crowded Marketplace (BUSINESS BOOKS) The Elusive Fan: Reinventing Sports in a Crowded Marketplace (BUSINESS BOOKS) by Irving Rein,Philip Kotler,Ben Ryan Shields

The Elusive Fan: Reinventing Sports in a Crowded Marketplace (BUSINESS BOOKS)

by Irving Rein,Philip Kotler,Ben Ryan Shields


ISBN 13: 9780071454094

Format: Hardcover (368 pages)
Publisher: McGraw Hill
Published: 04 Jul 2006

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Kellogg on Advertising and Media: The Kellogg School of Management Kellogg on Advertising and Media: The Kellogg School of Management by Bobby J. Calder, Philip Kotler

Kellogg on Advertising and Media: The Kellogg School of Management

by Bobby J. Calder, Philip Kotler


ISBN 13: 9780470119860

Format: Illustrated (368 pages)
Publisher: Wiley
Published: 23 May 2008

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HBR's 10 Must Reads on Strategic Marketing (with featured article Marketing Myopia, by Theodore Levitt) HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) by Harvard Business Review,Clayton M. Christensen,Theordore Levitt,Philip Kotler,Fred Reichheld

HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)

by Harvard Business Review,Clayton M. Christensen,Theordore Levitt,Philip Kotler,Fred Reichheld


ISBN 13: 9781422189887

Format: Paperback (224 pages)
Publisher: Harvard Business Review Press
Published: 02 Apr 2013

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Winning Global Markets: How Businesses Invest and Prosper in the World′s High–Growth Cities Winning Global Markets: How Businesses Invest and Prosper in the World′s High–Growth Cities by Philip Kotler,Milton Kotler

Winning Global Markets: How Businesses Invest and Prosper in the World′s High–Growth Cities

by Philip Kotler,Milton Kotler


ISBN 13: 9781118893814

Format: Hardcover (288 pages)
Publisher: Wiley
Published: 07 Oct 2014

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Transformational Sales: Making a Difference with Strategic Customers Transformational Sales: Making a Difference with Strategic Customers by Philip Kotler,Marian Dingena,Waldemar Pfoertsch

Transformational Sales: Making a Difference with Strategic Customers

by Philip Kotler,Marian Dingena,Waldemar Pfoertsch


ISBN 13: 9783319206059

Format: Hardcover (188 pages)
Publisher: Springer
Published: 11 Sep 2015

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Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know by Philip Kotler

Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know

by Philip Kotler


ISBN 13: 9780471268673

Format: Hardcover (224 pages)
Publisher: Wiley
Published: 20 Feb 2003

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New : $34.60  
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Lateral Marketing: New Techniques for Finding Breakthrough Ideas Lateral Marketing: New Techniques for Finding Breakthrough Ideas by Philip Kotler

Lateral Marketing: New Techniques for Finding Breakthrough Ideas

by Philip Kotler


ISBN 13: 9780471455165

Format: Illustrated (224 pages)
Publisher: Wiley
Published: 19 Sep 2003

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Precision Marketing: The New Rules for Attracting, Retaining and Leveraging Profitable Customers Precision Marketing: The New Rules for Attracting, Retaining and Leveraging Profitable Customers by Jeff Zabin, Gresh Brebach, Philip Kotler

Precision Marketing: The New Rules for Attracting, Retaining and Leveraging Profitable Customers

by Jeff Zabin, Gresh Brebach, Philip Kotler


ISBN 13: 9780471467618

Format: Illustrated (274 pages)
Publisher: John Wiley & Sons
Published: 27 Jan 2004

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Winning At Innovation: The A-to-F Model Winning At Innovation: The A-to-F Model by Philip Kotler,Fernando Trías de Bes

Winning At Innovation: The A-to-F Model

by Philip Kotler,Fernando Trías de Bes


ISBN 13: 9781137479174

Format: Paperback (292 pages)
Publisher: Palgrave Macmillan
Published: 13 Jan 2015

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Marketing 4.0: Moving From Traditional to Digital Marketing 4.0: Moving From Traditional to Digital by Philip Kotler,Hermawan Kartajaya,Iwan Setiawan

Marketing 4.0: Moving From Traditional to Digital

by Philip Kotler,Hermawan Kartajaya,Iwan Setiawan


ISBN 13: 9781119341208

Format: Illustrated (208 pages)
Publisher: Wiley
Published: 03 Jan 2017

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Ingredient Branding: Making the Invisible Visible Ingredient Branding: Making the Invisible Visible by Philip Kotler,Waldemar Pfoertsch

Ingredient Branding: Making the Invisible Visible

by Philip Kotler,Waldemar Pfoertsch


ISBN 13: 9783642438189

Format: Paperback (416 pages)
Publisher: Springer
Published: 23 May 2010

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