Marketing Moves: A New Approach to Profits, Growth, and Renewal
by Philip Kotler, Dipak C. Jain, Suvit Maesincee
ISBN 13: 9781578516001
Format: Hardcover (193 pages) Publisher: Harvard Business School Press Published: 01 Mar 2002
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The Elusive Fan: Reinventing Sports in a Crowded Marketplace (BUSINESS BOOKS)
by Irving Rein,Philip Kotler,Ben Ryan Shields
ISBN 13: 9780071454094
Format: Hardcover (368 pages) Publisher: McGraw Hill Published: 04 Jul 2006
Kellogg on Advertising and Media: The Kellogg School of Management
by Bobby J. Calder, Philip Kotler
ISBN 13: 9780470119860
Format: Illustrated (368 pages) Publisher: Wiley Published: 23 May 2008
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
by Harvard Business Review,Clayton M. Christensen,Theordore Levitt,Philip Kotler,Fred Reichheld
ISBN 13: 9781422189887
Format: Paperback (224 pages) Publisher: Harvard Business Review Press Published: 02 Apr 2013
Winning Global Markets: How Businesses Invest and Prosper in the World′s High–Growth Cities
by Philip Kotler,Milton Kotler
ISBN 13: 9781118893814
Format: Hardcover (288 pages) Publisher: Wiley Published: 07 Oct 2014
Transformational Sales: Making a Difference with Strategic Customers
by Philip Kotler,Marian Dingena,Waldemar Pfoertsch
ISBN 13: 9783319206059
Format: Hardcover (188 pages) Publisher: Springer Published: 11 Sep 2015
Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know
by Philip Kotler
ISBN 13: 9780471268673
Format: Hardcover (224 pages) Publisher: Wiley Published: 20 Feb 2003
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
ISBN 13: 9780471455165
Format: Illustrated (224 pages) Publisher: Wiley Published: 19 Sep 2003
Precision Marketing: The New Rules for Attracting, Retaining and Leveraging Profitable Customers
by Jeff Zabin, Gresh Brebach, Philip Kotler
ISBN 13: 9780471467618
Format: Illustrated (274 pages) Publisher: John Wiley & Sons Published: 27 Jan 2004
Winning At Innovation: The A-to-F Model
by Philip Kotler,Fernando Trías de Bes
ISBN 13: 9781137479174
Format: Paperback (292 pages) Publisher: Palgrave Macmillan Published: 13 Jan 2015
Marketing 4.0: Moving From Traditional to Digital
by Philip Kotler,Hermawan Kartajaya,Iwan Setiawan
ISBN 13: 9781119341208
Format: Illustrated (208 pages) Publisher: Wiley Published: 03 Jan 2017
Ingredient Branding: Making the Invisible Visible
by Philip Kotler,Waldemar Pfoertsch
ISBN 13: 9783642438189
Format: Paperback (416 pages) Publisher: Springer Published: 23 May 2010